Operating Systems > macOS
iPod most popular MP3 player
rtgwbmsr:
http://www.macuser.co.uk/?news/news_story.php?id=40358
Something at Apple is selling very well...
quote: Apple iPod rings the cash registers
[MacUser] 13:13
Despite being more expensive than the majority of its competitors, the Apple iPod portable music player was the most popular MP3 player sold in the US in terms of dollar sales for the fourth quarter of 2002.
Apple's dollar market share reached 27 per cent compared with 10 per cent for second-ranked SONICBlue and its Rio players during the period, according to market research firm NPDTechworld. By units sold, Apple placed third with an 11.2 per market share, following closely behind Rio at 11.3%. RCA's lines of MP3 players were the best sellers with 13%.
The Windows version of the iPod accounted for 58% of the iPods sold, compared to 42% for the Mac version. Of the three iPod models, the 10Gb version is the best seller.
Apple's performance in the MP3 player market is impressive given that the iPod's are generally expensive compared to the competition. At US$299 for the 5GB model up to $499 for the 20GB version, Apple is competing in a space with both hard drive and non-hard drive products starting at $99.
Even more impressively for Apple, NPDTechworld's market share figures only account for sales made by third-party retailers, and so do not include iPods sold direct by Apple through its retail stores or online.
'The growth area in MP3 players is certainly the hard drive based models,' said NPDTechworld analyst Stephen Baker. 'You have to take your cap off to Apple for going into that higher-priced market and proving there was value there.'
Buyers of MP3 players are focused on value for money rather than simply the cheapest price, and that has helped Apple, according to Baker. He said that Apple's success in the market was also helped considerably by the company's decision to release a Windows version of the iPod last July. 'Apple's expansion into Windows showed that they saw a gaping hole and took advantage of it. They made a strong position for themselves,' he said.
Baker said that if Apple launches a 40GB iPod model, which industry insiders are predicting, it must keep the price below $500 to be successful . 'I don't think they want to move the top-of-the-line price points any higher than they are," Baker said. 'It would be tough to justify something priced higher than the 20Gb model, which is now at $499.'
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bling:
I dont see WHY people like iPods... 300$ is a lot to just listen to music. So what if it holds 20 gb, I dont even have 1 gb of music. Burning an MP3 CD (2 cents) which can hold 80 songs and buying a CD player (60 bucks) does it fine for me.
Fett101:
Well duh! All the other HD mp3 players suck ass. The Nomad is big as hell, and the archos is the buggiest piece of crap I've had the horror to purchase. (no wait, that was Win 98. HAH)
Pantso:
Well, the iPod is really slick and elegant if you ask me, that's why it sells like crazy!
trc3:
You can't see why people like the iPod?? Have you seen any of the other mp3 players? Until recently they have all been complete crap. There are a few companys coming out with "ipod killers" but I still think the ipod is the best and easiest to use by far. And although you may have less then 1 gig of music I have over 10 gigs of music, actually I just filled up my ipod and had to delete some stuff.
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